As most of you know, I came to sustainability by way of marketing to women.  And, it never ceases to amaze me just how much my women’s market knowledge can be directly applied to the “green” realm.  Take the “green … Read on >

I recently had a conversation with a fellow longtime marketing to women professional on the state of the field. Frustration ruled.  After ten years or so of beating the drum LOUDLY, along with so many other experts/consultants, we both felt like the marketing to women awareness/pursuit still … Read on >