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Posts Tagged ‘gendered marketing’

Hogwarts are to Millennials as Pink is to Women

But they’re trying too hard.  They’re selling the wrong thing. And my friends and I won’t be fooled. – Lauren Edelson, in The New York Times, December 6, 2009

This young woman was not writing about a pink, “for women” ad campaign, but she so well could have … Read on >