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Posts Tagged ‘Consumer Behavior and Research’

On “Micro-Precincts” And Marketing

My latest eBrandMarketing post looks at some of John Zogby’s new consumer trends (as per his latest book, The Way We’ll Be) and relates those to the women’s market.  Here’s a clip:

Interestingly, if marketing to women is your task, you have likely long been using this … Read on >

Reach Your Market: Brought To You By The Cellphone Industry

Cellphone_and_teen

OK.. I don’t mean to say, by the title of my post, that the entire cellphone industry is a raging marketing success, but many of the phone and service companies … Read on >