It would have been hard to miss all the media attention this past few weeks on Elizabeth Edwards’ recurring cancer and her husband’s plan to continue with his presidential campaign.  While you may or may not have read all of yesterday’s New York Times article on the couple by … Read on >

Just as I put the final touches on my "Marketing Through Storytelling" webinar for MarketingProfs (this week Thursday, noon eastern time), I read Steve Miller’s story in Brandweek (reg. required) on the how some thirty second ads are evolving into several minute videos.  He points to two examples … Read on >

Why is all the travel time, rich food, lack of exercise and not-your-own-bed annoyance of going to conferences worth the effort?  For me, it is because the speakers usually bring … Read on >

These past few months I’ve been studying up a bit on storytelling. I read ‘The Story Factor’ by Annette Simmons (run, don’t walk, to get it) for a writing project, and have been putting her ideas to use by collecting and writing down (this is key) my own in order … Read on >

This past week found me facing my creative block and challenging myself toward rejuvenation. It started out with a conversation I had with a theater coach about how speaking can … Read on >

Anybody out there love the “Love Mercedes” ad campaign? I have to say I don’t watch (that) much TV, but I have noticed the ads there and in magazines, which led me to check out the web site for the campaign. They must have taken a clue … Read on >