Much as the talk seems otherwise, corporate sustainability leaders and change agents may still need to function like an annoying little sister or brother.  Eventually, companies will (should) notice the truth behind the nagging, and take steps to re-balance their values and fully commit to a sustainable future.

However, as even … Read on >

While Abigail Rodgers, VP of Global Sustainability Strategy and Communication for The Coca Cola Company, had a lot of great insight to share in my latest SustainableBusinessForum piece, her idea that sustainability serves as a corporate leadership beacon my have been the most important.  If they are looking for … Read on >

‘Tis the season for “best of 2011″ lists and 2012 trend forecasts.  From year to year, few of the items included in these compilations ever seem that earth-shatteringly newsworthy.  However, with an eye on the sustainability-forward business, seeing the longer term may be the point.  As it stands, few … Read on >

“The most impressive thing about them as scholars,” says David Easley, an economist at Cornell University, “is that in recent years they have questioned the assumptions of the models they helped to create, and they have been at the vanguard of the efforts to go beyond them.”

The above … Read on >

And now, for a short rant…

I had an interesting conversation today with a friend who is a big thinker on sustainability.  We were bemoaning the fact that sustainability is a topic that can look incredibly boring in the short run, and we (as media and/or sustainable business proponents) are missing … Read on >

First published in The HuffingtonPost, November 18, 2011.

Quick.  What do you think of when you hear the term “cause marketing”?  If I were to venture a guess, I’d say your mind went right to the color pink … Read on >

I just read the great Grist piece by Andrew Zaleski: Go, Fight… Green? His point about the work needed in order to green professional sports is: how much can we really expect the Bud-drinking, Cracker Jack-eating crowds to care about the environment (or the fact that a stadium is … Read on >

I’m excited to share that I have just launched a regular column on women and sustainable business for the SustainableBusinessForum.  The introductory piece is simply a call to study up on women.  I don’t suggest this solely because women are likely to be a crucial consumer market for your … Read on >

If influencing a mass of citizens toward sustainable behavior is anywhere within your mission, start with women.

I often write about sustainability hidden in plain sight, in terms of what a person or company may already be doing that could be or help drive further sustainability.  In the same way, women … Read on >

When you think about corporations doing things right, your mind doesn’t immediately  think of a candy bar, but maybe it should.  In the course of my research on the attributes of corporate sustainability leaders, I came across a reference to … Read on >