Learned On...

Marketing the Insider Information About Ski Towns

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I was on my annual, too-short, snowboarding trip this past week, and came upon a great coffee shop in Breckenridge, CO (comfy couches and little nooks).  While standing at the … Read on >

I’m A “Cool Friend” of Tom Peters

If you haven’t already long-since realized it, it is now official: I am a  Cool Friend.  Check out my interview for the Tom Peters site, which just went up today.  It was very fun to do, and I love the TP crew members I got to know in the … Read on >

Making Money Beats Purpose?

This just in, according to the new U.S. Census Bureau’s Statistical Abstract of the United States 2007:

- 79 percent of freshmen in 1970 had an important personal objective of "developing a meaningful philosophy of life."  By 2005, 75 percent of freshmen said their primary objective was "being very well … Read on >

Free PyroMarketing and Kudos to Pacifier

Two quick bits:

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1) Greg Stielstra, author of PyroMarketing, was one of the fascinating 9 Minds on Marketing I interviewed for my eBook.  His book is now available in audio … Read on >

Super Bowl Proposal: A Marketing Case Study

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We are entering the anticipation zone for 2007 Superbowl Ads, and I’m wondering how a brand can really do something that gets attention.  Shall we turn our attention to consumer-generated … Read on >

Tag, I’m It

Dave tagged me. (and, many thanks for calling me "one of the most human voices on the Internet.")

This is a classic.  Sure, I am a blogger, but I may be about the most low-tech and oblivious one out there.  I had not heard about this game of blogosphere tag, … Read on >

Be the Center of Connection: The 800CEORead Author Pow-Wow

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If connecting is solely a "woman’s" thing, than last week’s 800CEOREAD "Author Pow-Wow" was pretty girly. The thing is, when you get a small number of women … Read on >

9 Minds Excerpt: Counteracting Mission Myopia

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Katya Andresen, the author of Robin Hood Marketing, was just one of the "9 Minds On Marketing" that I interviewed for my eBook, but … Read on >

Nine Minds on Marketing

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OK - Nine Minds on Marketing, the 800CEORead eBook of essays I wrote for their second annual celebration of Boss’s Day is now available to download (for … Read on >

Learning From Great Marketing Minds

Have you ever had a hard time deliberating over all the great marketing titles at the airport bookstore, and bought a stack under the delusion that you could actually get to them and have time to: a) absorb their wisdom, b) re-fresh your own marketing creativity and c) get motivated … Read on >