http://learnedon.com/2009/10/does-sex-sell-pistachios-redux/ Learned On | gender, consumer behavior and sustainability Sat, 07 Jan 2012 00:05:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://learnedon.com/2009/10/does-sex-sell-pistachios-redux/comment-page-1/#comment-1893 Jay Jacobs Tue, 06 Oct 2009 14:46:43 +0000 http://learnedonwomen.com/?p=3397#comment-1893 This piece was very timely as I was musing this morning on a very poorly designed ad that was on the back of a bus for Majoska vodka. They had their bottle beside a woman in a bikini. Hey, what heterosexual man doesn't like to look at a great looking women. But come-on, for a budget bottle, all you're thinking of when you're in the store is how cheap that vodka is, that's it. Old out dated thinking still exists... This piece was very timely as I was musing this morning on a very poorly designed ad that was on the back of a bus for Majoska vodka. They had their bottle beside a woman in a bikini. Hey, what heterosexual man doesn’t like to look at a great looking women. But come-on, for a budget bottle, all you’re thinking of when you’re in the store is how cheap that vodka is, that’s it. Old out dated thinking still exists…

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