My Take On Twitter
A friend and I were just emailing about social media and what we thought about using Twitter. He suggested my take might be of interest to people who were newer to the “form.” So, here goes – quoted directly from our email conversation:
I have a very contained perspective on it all (whereas the “industry” gets overly enthused about all the potential). I’d say: don’t freak out, follow a reasonable amount of people, unfollow at will, post mainly non-personal things, link to great articles – mainly other people’s stuff. Make it about everyone else but yourself, for the most part. That rule alone would wipe out about 90% of who is on Twitter now.
(My take applies mostly to individual Twitter users, not larger brand presences etc.)
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It’s a fascinating medium and I highly recommend any of you not there already get an account and follow a few people whose work you’ve long respected to see how they go about it. Take your cues from there and make your way of participating your very own. You can find me at: http://twitter.com/AndreaLearned
And, yes – you can learn a bit about female consumers along the way by posing questions yourself or doing searches on your category or industry of interest.





