9 Minds on Marketing, a special 800CEORead eBook of essays based on interviews with some of the great marketing-minded authors (and a few from outside marketing) around. Originally published in October of 2006, it is now a FREE download.
About the Author: Andrea Learned
I'm a gender, consumer behavior and sustainable business expert and writer, who works as the Sr. Social Media Strategist for Pyramid Communications. I co-authored a book on marketing to women, "Don't Think Pink" (2004), and am passionate about helping encourage companies that are heading toward more sustainable practices better reach their customers around that topic.