Archive for February, 2005:
Baltic Marketing to Women
On Sunday, I’ll head to Vilnius, Lithuania, to begin a 3-day/3-country conference "road tour" organized by Baltic Marketing, a regional … Read on >
“Editing” in the Retail Environment
Photo: an "edited" and lovely store environment.
When I mentioned the idea of "editing" in retail store … Read on >
Women Are Printing Their Own Photos
I’m on my way to Orlando to speak at the Photo Marketing Association International conference this weekend. And, yes… I learned a few things as I prepared for … Read on >
Women’s Market Opportunity In The News, Again
This piece doesn’t include any earth-shattering or new information, as such, but I do love to see that the women’s market opportunity is still of interest to the media. "I am woman. Hear me shop." by Pallavi Gogoi in yesterday’s BusinessWeek Online, closes with this spot-on observation:
"Whether … Read on >
Is Pink 7Up a Plus?
Thanks to Jackie Huba for reminding me that the fairly new 7Up Plus ad campaign might be worth a post. It … Read on >
Come-Hither Wine?
The fun of writing a blog is that you get the greatest leads from readers/friends! Nora Lee, author of The Mom Factor (Urban Land Institute) just sent … Read on >








